Kent’s leading measured building survey & reality capture experts Omega recently brought much excitement to our team with a request for a full rebrand to celebrate their tenth anniversary. This involved consideration of the design and specification of all marketing collateral from the brand name, logo, and stationery to a contemporary new website that fully represented the company’s market leading position.
The first stage in any new client relationship is to fully understand the business and the marketing messages that will resonate with potential new customers to that business or brand. This takes time and much research, but allows us to make sure we come up with the right creative ideas for each element of the rebrand. This process involved working closely with Omega, listening to thoughts and feedback in conjunction with offering our experience and expertise to guide the process. The choice of logo design and colours, and the new website and supporting marketing materials all successfully serve to position Omega as market leaders, at the forefront of new technology in their sector, improving and bettering the businesses they serve.
Branding, Web design, Marketing